1Q2007 Luxury Tracking Study Topline Results: Luxury Customers and the Loyalty Factor Keywords: luxury, target, report, market, segment, spending, research, size
Full Report Price:
$750.00 Delivery: Immediate Online Access
Publication Date: 05-MAY-07 Pages: 62 Format: PDF document 
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Report DescriptionStevens, PA April 27, 2007 - Luxury consumers' confidence rebounded in the first quarter of 2007, rising two points to reach 100.2 from its lowest level at the close of the fourth quarter 2006. This is good news for companies that market and sell luxuries, as well as for those who invest in these companies. Renewed confidence in the first quarter encouraged affluent consumers to spend more buying luxury goods and services. Luxury consumers spent on average $14,024 on luxury goods and services, an increase of 8 percent over the average amount spent in the fourth quarter 2006. Increased spending on home luxuries, especially kitchen appliances and cookware, accounted for much of this quarter's increase. These findings are based upon Unity Marketing's Luxury Tracking survey of 1,003 affluent consumers conducted at the close of the first quarter 2007 (average income $159,000 and average age 46.4 years). |
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About Unity Marketing |
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Unity Marketing publishes market research and consumer insight studies on the luxury market, jewelry, garden, pet accessories, home furnishings, gifts and collectibles, greeting card and stationery, tabletop, art and wall décor markets, as well as the Luxury Business newsletter. |
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